So you have a SaaS idea.

But you don’t know how to approach building it or you don’t know if there is a market demand for it.

99% of SaaS-es are built because the founder stumbled upon the issue themselves & now they want to build a solution mainly for them.

But sometimes you can get too caught up in YOUR own opinions.

Your main goal in this step is to break down & truly understand the problem you’re trying to solve in order to see who can benefit from it & is it worth capitalizing upon that target market.

Move through these 5 stages:

  1. Identify the problem
  2. Define it
  3. Map it out
  4. Develop a hypothesis
  5. Test the hypothesis

01 Identifying the problem

The first step is to identify the problem your SaaS is solving.

Let’s take content creation for example.